Christmas traditions for families with Myer

Christmas traditions for families

If you grew up in any one of the capital cities of Australia, then chances are you remember visiting Myer at Christmas time at least once. Since 1988 in Brisbane, many family Christmas traditions have included a visit to ‘the city’ to see the Myer Christmas Windows. With the more recent addition of extended shopping hours leading up to Christmas and the colourful Myer Christmas Parade and Pantomime, coupled with the Brisbane City Council Christmas Tree in King George Square, a trip into Brisbane’s CBD is an ideal way to get families into the spirit of Christmas.

The Myer Christmas Animated Windows

The Myer Christmas Windows are a long-standing tradition in Australia. Installed at the Myer Melbourne store to coincide with the Melbourne Olympics in 1956, the very first Myer Christmas Windows featured the theme ‘Santa and the Olympics’ and were created by Myer’s visual merchandiser at the time, Fred Asmussen. These windows were such a success that the budget for the 1957 window display was doubled, and an annual visit to see the Myer Christmas Windows became an instant Christmas tradition for many families.

Every year, families look forward to discovering the theme for the Myer Christmas Animated Windows, and 2015’s story promises not to disappoint. Based on the book “Little Dog and the Christmas Wish”, by Corinne Fenton and Robin Cowcher, the windows follow the story of Jonathon and his best friend “Little Dog” on their adventures through Melbourne. Featuring iconic 1950s references such as FX and FE model Holdens and a Tip Top bread truck, this year’s windows will be a trip down memory lane for many parents and grandparents, whilst enthralling children with the stunningly animated characters.

Christmas shopping at the Myer Giftorium

A new Myer tradition that began in 2014, the Myer Giftorium captures the spirit of Christmas with one entire floor of the Brisbane City Myer store dedicated just to Christmas gift shopping. To make shopping a breeze, this one-stop Christmas shopping department has been divided into sections according to the interest of recipient, including Gifts for Him or Her, Pet Gifts, Star Wars, Disney, Marvin’s Magic, Arts and Crafts, and the extremely popular new PERSONALISED NUTELLA section. In fact, there are many options for personalising presents in the Giftorium this year – have your name put on a jar of Nutella, embroider a unique Santa sack or stocking (as well as other products) for the kids, or choose a gorgeous leather item to have embossed – all available in store while you wait. Gift wrapping, the ‘Shop & Drop’ parcel service, and the ‘Shop, Wrap and Deliver’ service all go that extra mile to help make your gift shopping stress-free.

Technology has increased accessibility and ease of use for Myer shoppers this year, with a Giftorium micro site on the Myer website ( – live from 14th Nov), where you will also be able to order your personalised Nutella jars. Additionally, online bookings will be available for an expert Giftician (personal shopper), and online Santa bookings will help you arrange a specific time to visit Santa for your annual photos. On top of this, Myer staff will also be equipped with iPads this year and will be able to arrange store transfers or home delivery of products not in stock or unavailable in that store.

Santaland at Myer

Santaland is a festive wonderland for children. This year, the Brisbane City Myer store features a large area where children can pay a visit to Santa for a photo, write and mail a letter to the jolly man in red, or take a ride on the Santaland train through a snowy North Pole tunnel. Whilst Santa will be in attendance at all Myer stores in Brisbane this year, bookings for Santa photos will only be available in the Brisbane City store.

Myer Christmas Parade and Pantomime

There is no better way to celebrate the festive season than to watch the Myer Christmas Parade and Pantomime. This year, the parade begins at 6:30pm at the Edward Street end of the Queen Street Mall and will feature hundreds of performers, including Santa, Elves, Drummers, Nativity Animals and dancers.

Every evening from 11th to 20th December, the parade will make its way down the mall; culminating in a live Christmas pantomime performed on a special stage erected in King George Square. The 2015 Christmas panto follows two villains trying to ruin Christmas by putting Santa into a deep sleep using a magic potion. Not wanting Christmas to be affected, Mrs Claus calls on the help of all the kids in the audience who will need to band together in order to help her save Christmas. All the details of the Myer Christmas Parade and Pantomime can be found here.

The Myer Giftorium, Santaland and the Myer Christmas Windows are open now for all Brisbane Families to visit. Why not make an evening of it and book a photo with Santa, do a spot of gift shopping in the Giftorium, and then watch the festive spectacle of the Myer Christmas Parade and Pantomime? You can also find a huge listing of Christmas events in Brisbane in the Brisbane Kids event calendar.


About the Author
Brooke Powell
Brooke has been writing for Brisbane Kids since 2012, when she submitted a park review for us and was ‘discovered’. Prior to stumbling upon her talent for stringing words together in spectacular fashion, Brooke worked in roles for high profile global brands including Allianz Insurance, Marks & Spencer and Westpac. A strong regard for superior customer service, coupled with a passion for discovering awesome things to do and places to visit with her daughters and husband makes her perfect for both reviewing and advocating experiences for Brisbane Kids.

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